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Restructure docs for ICO/token sale focus #6

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18 changes: 9 additions & 9 deletions README.md
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Expand Up @@ -17,7 +17,7 @@ The regulatory environment is catching up. Pending [U.S. market structure legisl

Token sales are a faster, more accessible way to raise capital. Compared to traditional fundraising, they offer real advantages:

* **Global participation.** Anyone can participate. No geographic restrictions, no accredited investor gates.
* **Global participation.** Broad access for eligible participants worldwide, subject to jurisdiction and compliance requirements.
* **Better price discovery.** Prices are [set by the market during the sale](https://docs.doppler.lol/how-it-works/implementation), not by underwriters in a closed room.
* **Instant settlement.** Transactions clear on-chain in [minutes](https://www.fireblocks.com/glossary/transaction-settlement), not days.
* **Lower cost and faster execution.** Traditional IPOs require [12-18 months of preparation and millions in fees](https://www.pwc.com/us/en/services/consulting/deals/library/cost-of-an-ipo.html). Token sales can launch in weeks at a fraction of the cost.
Expand All @@ -26,18 +26,18 @@ Token sales are a faster, more accessible way to raise capital. Compared to trad

Ready to launch with tally? [Talk to our team to get started](http://tally.xyz/contact).

{% content-ref url="tally-features/token-sales-and-icos.md" %}
[token-sales-and-icos.md](tally-features/token-sales-and-icos.md)
{% content-ref url="token-sales/README.md" %}
[How Token Sales Work](token-sales/README.md)
{% endcontent-ref %}

{% content-ref url="tally-features/token-launch/" %}
[token-launch](tally-features/token-launch/)
{% content-ref url="sale-types/README.md" %}
[Sale Types](sale-types/README.md)
{% endcontent-ref %}

{% content-ref url="tally-features/incentives-and-staking/" %}
[incentives-and-staking](tally-features/incentives-and-staking/)
{% content-ref url="benefits/for-projects.md" %}
[For Projects](benefits/for-projects.md)
{% endcontent-ref %}

{% content-ref url="tally-features/governance/" %}
[governance](tally-features/governance/)
{% content-ref url="post-launch-tooling/README.md" %}
[Post-Launch Tooling](post-launch-tooling/README.md)
{% endcontent-ref %}
196 changes: 42 additions & 154 deletions SUMMARY.md
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Expand Up @@ -2,160 +2,48 @@

* [Welcome to Tally](README.md)

## Tally Features

* [Token sales & ICOs](tally-features/token-sales-and-icos.md)
* [Token launch & airdops](tally-features/token-launch/README.md)
* [Airdrops](tally-features/token-launch/airdrops.md)
* [Vesting & disitribution](tally-features/token-launch/vesting-and-disitribution.md)
* [Exchange listing & compliance documentation](tally-features/token-launch/exchange-listing-and-compliance-documentation.md)
* [Features](tally-features/token-launch/features.md)
* [Delegate registration & claim-and-delegate](tally-features/token-launch/delegate-registration-and-claim-and-delegate.md)
* [Incentives & staking](tally-features/incentives-and-staking/README.md)
* [Staking for value accrual](tally-features/incentives-and-staking/staking-for-value-accrual.md)
* [Delegate compensation](tally-features/incentives-and-staking/delegate-compensation.md)
* [Features](tally-features/incentives-and-staking/staking-customizations.md)
* [FAQ](tally-features/incentives-and-staking/faq.md)
* [Glossary](tally-features/incentives-and-staking/glossary.md)
* [Governance](tally-features/governance/README.md)
* [Security Council elections](tally-features/governance/security-council-elections/README.md)
* [Arbitrum DAO Security Council Elections Guide](tally-features/governance/security-council-elections/arbitrum-dao-security-council-elections-guide.md)
* [Optimistic governance](tally-features/governance/optimistic-governance.md)
* [MultiGov](tally-features/governance/multigov.md)
* [Delegate Reputation Score (DRS)](tally-features/governance/delegate-reputation-score-drs.md)
* [Integrations](tally-features/governance/integrations/README.md)
* [Karma - Delegate Scoring](tally-features/governance/integrations/karma-delegate-scoring.md)
* [Discourse](tally-features/governance/integrations/forum-bot.md)
* [Safe](tally-features/governance/integrations/safe.md)
* [Features](tally-features/governance/features.md)
* [Tally API](tally-features/welcome/README.md)
* [How to use the Tally API](tally-features/welcome/how-to-use-the-tally-api.md)
* [Tally Zero](tally-features/tally-zero.md)
* [Tally partner benefits](tally-features/tally-partner-benefits.md)
* [Tally Fees](tally-features/tally-fees.md)

## How to Use Tally

* [Navigate the Tally homepage](how-to-use-tally/navigate-the-tally-homepage.md)
* [Set up a Tally profile](how-to-use-tally/set-up-a-tally-profile.md)
* [Create proposals](how-to-use-tally/proposals/creating-proposals/README.md)
* [Import & export proposal actions](how-to-use-tally/creating-proposals/import-and-export-proposal-actions.md)
* [Proposal templates](how-to-use-tally/creating-proposals/proposal-templates.md)
* [Custom actions](how-to-use-tally/proposals/creating-proposals/custom-actions/README.md)
* [Chain Deployment of Uniswap v3](how-to-use-tally/proposals/creating-proposals/custom-actions/chain-deployment-of-uniswap-v3.md)
* [Token vesting with Hedgey](how-to-use-tally/proposals/creating-proposals/custom-actions/token-vesting-with-hedgey.md)
* [Token grants with Hedgey](how-to-use-tally/proposals/creating-proposals/custom-actions/token-grants-with-hedgey.md)
* [Streaming payments with Sablier](how-to-use-tally/proposals/creating-proposals/custom-actions/streaming-payments-with-sablier.md)
* [Tuple support](how-to-use-tally/proposals/creating-proposals/custom-actions/tuple-support.md)
* [Swaps](how-to-use-tally/proposals/creating-proposals/swaps/README.md)
* [Swaps: FAQs](how-to-use-tally/proposals/creating-proposals/swaps/swaps-faqs.md)
* [Draft proposals](how-to-use-tally/proposals/creating-proposals/draft-proposals.md)
* [Test proposals](how-to-use-tally/creating-proposals/test-proposals.md)
* [Execute Proposals](how-to-use-tally/proposals/managing-proposals/README.md)
* [Advanced Execution](how-to-use-tally/proposals/managing-proposals/advanced-execution.md)
* [Delegate on Tally](how-to-use-tally/delegate-on-tally/README.md)
* [Delegates Page](how-to-use-tally/delegate-on-tally/delegates-page.md)
* [Delegate Voting Power](how-to-use-tally/delegate-on-tally/delegate-voting-power.md)
* [Create a Delegate Statement](how-to-use-tally/delegate-on-tally/create-a-delegate-statement.md)
* [Partial delegation](how-to-use-tally/delegate-on-tally/partial-delegation.md)
* [Vote on Tally](how-to-use-tally/voting-on-proposals/README.md)
* [Advanced voting](how-to-use-tally/voting-on-proposals/advanced-voting/README.md)
* [Flexible voting extension](how-to-use-tally/voting-on-proposals/advanced-voting/flexible-voting-extension.md)
* [Signal voting](how-to-use-tally/voting-on-proposals/advanced-voting/signal-voting/README.md)
* [Snapshot](how-to-use-tally/voting-on-proposals/advanced-voting/signal-voting/diff-checker.md)
* [Private voting](how-to-use-tally/voting-on-proposals/advanced-voting/private-voting.md)
* [Gasless voting and delegation (Relay)](how-to-use-tally/voting-on-proposals/relay/README.md)
* [Gasless voting](how-to-use-tally/voting-on-proposals/relay/gasless-voting.md)
* [Gasless delegation](how-to-use-tally/voting-on-proposals/relay/free-delegation.md)
* [Stake on Tally](how-to-use-tally/stake-on-tally/README.md)
* [How to Stake OBOL](how-to-use-tally/stake-on-tally/how-to-stake-obol.md)
* [How to Stake RARI](how-to-use-tally/stake-on-tally/how-to-stake-rari.md)
* [Participate in Security Council Elections](how-to-use-tally/participate-in-security-council-elections.md)
* [Use Tally as a Safe multisig](how-to-use-tally/use-tally-as-a-safe-multisig/README.md)
* [Vote with a Gnosis Safe](how-to-use-tally/use-tally-as-a-safe-multisig/vote-with-a-gnosis-safe.md)
* [Zodiac Governor Module for SubDAOs and Grants Programs](how-to-use-tally/use-tally-as-a-safe-multisig/zodiac-governor-module-for-subdaos-and-grants-programs.md)
* [Upgrade Gnosis Safe to Governor with Zodiac](how-to-use-tally/use-tally-as-a-safe-multisig/upgrade-gnosis-safe-to-governor-with-zodiac.md)
* [Get notifications on Tally](tally-features/enterprise-features/notifications.md)
* [Using Ledger with Solana](how-to-use-tally/using-ledger-with-solana.md)

## Set up & Technical Documentation

* [Staking contracts](set-up-and-technical-documentation/staking-contracts/README.md)
* [Get started](set-up-and-technical-documentation/staking-contracts/stgov-lst.md)
* [How staking works](set-up-and-technical-documentation/staking-contracts/how-staking-works.md)
* [Liquid staking](set-up-and-technical-documentation/staking-contracts/how-staking-works/liquid-staking/README.md)
* [LST auto delegates](set-up-and-technical-documentation/staking-contracts/how-staking-works/liquid-staking/lst-auto-delegates.md)
* [Staking operator's guide](set-up-and-technical-documentation/staking-contracts/staking-operators-guide.md)
* [DeFi integration guide](set-up-and-technical-documentation/staking-contracts/defi-integration-guide.md)
* [FAQ & troubleshooting](set-up-and-technical-documentation/staking-contracts/faq-and-troubleshooting.md)
* [Tally architecture](set-up-and-technical-documentation/tally-architecture.md)
* [Chain compatibility](set-up-and-technical-documentation/chain-compatibility.md)
* [Token wrapper](set-up-and-technical-documentation/token-wrapper.md)
* [Deploy a governor](set-up-and-technical-documentation/deploying-daos/README.md)
* [Deploy a governor](set-up-and-technical-documentation/deploying-daos/deploy-a-dao-with-token-voting/README.md)
* [Deploy a Governor with a new token](set-up-and-technical-documentation/deploying-daos/deploy-a-dao-with-token-voting/deploy-a-governance-token.md)
* [Add a Governor to an existing token](set-up-and-technical-documentation/deploying-daos/add-a-dao-to-an-existing-token.md)
* [Check for token contract compatibility](set-up-and-technical-documentation/deploying-daos/smart-contract-compatibility/README.md)
* [Tokens: ERC-20 and NFTs](set-up-and-technical-documentation/deploying-daos/smart-contract-compatibility/tokens-erc20-and-nfts.md)
* [OpenZeppelin Governor](set-up-and-technical-documentation/deploying-daos/smart-contract-compatibility/openzeppelin-governor.md)
* [Compound Governor Bravo](set-up-and-technical-documentation/deploying-daos/smart-contract-compatibility/compound-governor-bravo.md)
* [Supported Use Cases FAQ](set-up-and-technical-documentation/deploying-daos/smart-contract-compatibility/supported-use-cases-faq.md)
* [Choose Governor parameters](set-up-and-technical-documentation/deploying-daos/how-to-pick-governor-parameters.md)
* [Deploy an NFT Governor](set-up-and-technical-documentation/deploying-daos/deploy-an-nft-dao.md)
* [Add an organization to Tally](set-up-and-technical-documentation/managing-a-dao/README.md)
* [Organization admins](set-up-and-technical-documentation/managing-a-dao/dao-admins.md)
* [Organization settings](set-up-and-technical-documentation/managing-a-dao/dao-settings.md)
* [Use Governor with Gnosis Safe](set-up-and-technical-documentation/using-governor-with-gnosis-safe/README.md)
* [Gnosis Safe overview](set-up-and-technical-documentation/using-governor-with-gnosis-safe/gnosis-safe.md)
* [Vote with a Gnosis Safe](set-up-and-technical-documentation/using-governor-with-gnosis-safe/voting-with-a-gnosis-safe.md)
* [Arbitrum Gnosis Safes](set-up-and-technical-documentation/using-governor-with-gnosis-safe/arbitrum-gnosis-safes.md)
* [Zodiac Governor Module for sub-organizations and grants programs](set-up-and-technical-documentation/using-governor-with-gnosis-safe/zodiac-governor-module-for-subdaos-and-grants-programs.md)
* [Upgrade Gnosis Safe to Governor with Zodiac](set-up-and-technical-documentation/using-governor-with-gnosis-safe/how-to-upgrade-a-gnosis-safe-to-a-governor-with-zodiac.md)
* [Security](set-up-and-technical-documentation/security.md)
* [Governor proposal standards](set-up-and-technical-documentation/governor-proposals/README.md)
* [Governor proposal descriptions standards](set-up-and-technical-documentation/governor-proposals/whats-the-standard-for-governor-proposal-descriptions.md)
* [Bridge Providers](set-up-and-technical-documentation/bridge-providers.md)

## Education <a href="#user-guides" id="user-guides"></a>

* [Intro to governance](user-guides/intro-to-governance/README.md)
* [General ecosystem info](user-guides/intro-to-governance/general-ecosystem-info.md)
* [Participating in governance](user-guides/intro-to-governance/participating-in-governance.md)
* [Governance concepts](user-guides/governance-concepts/README.md)
* [Decentralized governance overview](user-guides/governance-concepts/decentralized-governance-overview.md)
* [On-chain vs off-chain voting](user-guides/governance-concepts/onchain-vs-offchain-voting.md)
* [Application layer vs. base layer overnance](user-guides/governance-concepts/application-layer-vs-base-layer-governance.md)
* [Governance execution methods](user-guides/governance-concepts/governance-execution-methods.md)
* [Procedural governance](user-guides/governance-concepts/procedural-governance.md)
* [Vote delegation](user-guides/governance-concepts/vote-delegation.md)
* [Governance frameworks](user-guides/governance-frameworks/README.md)
* [OpenZeppelin Governor](user-guides/governance-frameworks/openzeppelin-governor.md)
* [Curve voting escrow](user-guides/governance-frameworks/curve-voting-escrow.md)
* [Multisigs](user-guides/governance-frameworks/multisigs.md)
* [Snapshot polls](user-guides/governance-frameworks/snapshot-polls.md)
* [Organizational best practices](user-guides/dao-best-practices/README.md)
* [Running an on-chain organization using OpenZeppelin Governor](user-guides/dao-best-practices/running-an-onchain-dao-using-openzeppelin-governor.md)
* [Seatbelt for governance](user-guides/dao-best-practices/seatbelt-for-governance.md)
* [Index of on-chain organizations](user-guides/index-of-daos/README.md)
* [Organizations on Tally](user-guides/index-of-daos/daos-on-tally/README.md)
* [Aave (AAVE)](user-guides/index-of-daos/daos-on-tally/aave-aave.md)
* [Ampleforth (FORTH)](user-guides/index-of-daos/daos-on-tally/ampleforth-forth.md)
* [Arbitrum (ARB)](user-guides/index-of-daos/daos-on-tally/arbitrum-arb.md)
* [Compound (COMP)](user-guides/index-of-daos/daos-on-tally/compound-comp.md)
* [Gitcoin (GTC)](user-guides/index-of-daos/daos-on-tally/gitcoin-gtc.md)
* [GMX](user-guides/index-of-daos/daos-on-tally/gmx.md)
* [Idle Finance (IDLE)](user-guides/index-of-daos/daos-on-tally/idle-finance-idle.md)
* [Inverse Finance (INV)](user-guides/index-of-daos/daos-on-tally/inverse-finance-inv.md)
* [PoolTogether (POOL)](user-guides/index-of-daos/daos-on-tally/pooltogether-pool.md)
* [Uniswap (UNI)](user-guides/index-of-daos/daos-on-tally/uniswap-uni.md)
* [ZKsync](user-guides/index-of-daos/daos-on-tally/zksync.md)
* [DAOs Not on Tally](user-guides/index-of-daos/daos-not-on-tally/README.md)
* [Balancer (BAL)](user-guides/index-of-daos/daos-not-on-tally/balancer-bal.md)
* [Curve (CRV)](user-guides/index-of-daos/daos-not-on-tally/curve-crv.md)
* [Index Coop (INDEX)](user-guides/index-of-daos/daos-not-on-tally/index-coop-index.md)
* [KyberDAO (KNC)](user-guides/index-of-daos/daos-not-on-tally/kyberdao-knc.md)
* [MakerDAO (MKR)](user-guides/index-of-daos/daos-not-on-tally/makerdao-mkr.md)
* [Sushi (SUSHI)](user-guides/index-of-daos/daos-not-on-tally/sushi-sushi.md)
## How Token Sales Work

* [The Basics](token-sales/README.md)
* [Why Token Sales Matter](token-sales/why-token-sales.md)
* [Are You Ready?](token-sales/are-you-ready.md)
* [Choosing Your Sale Type](token-sales/choosing-your-sale-type.md)
* [Running Your Sale](token-sales/running-your-sale.md)
* [After Your Sale](token-sales/after-your-sale.md)

## Sale Types

* [Overview](sale-types/README.md)
* [Liquidity Bootstrapping Pools (LBPs)](sale-types/liquidity-bootstrapping-pools.md)
* [Continuous Clearing Auctions (CCAs)](sale-types/continuous-clearing-auctions.md)
* [Fixed-Price Sales](sale-types/fixed-price-sales.md)

## Compliance

* [Compliance Overview](compliance/README.md)
* [KYC & Verification](compliance/kyc-verification.md)
* [Geo-Restrictions](compliance/geo-restrictions.md)
* [Vesting & Lockups](compliance/vesting-lockups.md)

## Post-Launch Tooling

* [Overview](post-launch-tooling/README.md)
* [Governance](post-launch-tooling/governance-overview.md)
* [Voting & Delegation](post-launch-tooling/voting-delegation.md)
* [Staking & Incentives](post-launch-tooling/staking-incentives.md)
* [Security Councils](post-launch-tooling/security-councils.md)

## Benefits

* [Platform Benefits](benefits/README.md)
* [For Projects](benefits/for-projects.md)
* [For Participants](benefits/for-participants.md)

## Developers

* [Developer Documentation](developers/README.md)
* [API Documentation](developers/api-documentation.md)
* [Smart Contracts](developers/smart-contracts.md)

## Resources

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125 changes: 125 additions & 0 deletions benefits/README.md
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---
description: Why choose Tally for your token sale
---

# Benefits Overview

Tally provides comprehensive token sale infrastructure that benefits both projects launching tokens and participants looking to invest. This section outlines the key advantages of using Tally's platform.

## For Projects

Projects launching token sales with Tally benefit from:

### Turnkey Infrastructure

- Production-ready sale mechanics
- Audited smart contracts
- White-labeled interfaces
- Launch-day support

### Compliance Integration

- KYC/KYB/KYI verification
- Geographic restrictions
- Region-specific lockups
- Regulatory best practices

### Post-Sale Continuity

- Governance deployment
- Staking and incentives
- Security councils
- No vendor switching required

[Full benefits for projects](for-projects.md)

## For Participants

Participants in Tally-powered token sales benefit from:

### Trust and Security

- Audited contracts
- Transparent mechanics
- Established platform
- Professional execution

### Fair Access

- Anti-whale mechanisms
- Price discovery
- Clear eligibility rules
- Equal treatment

### Ongoing Engagement

- Governance participation
- Staking rewards
- Delegation options
- Community involvement

[Full benefits for participants](for-participants.md)

## Platform Advantages

### Experience

Tally has powered governance and token distribution for leading protocols:

<<TODO: Add specific protocol names and metrics demonstrating Tally's experience>>

### Security

Security-first approach:

- Audited smart contracts
- Battle-tested infrastructure
- No custody of funds
- Transparent operations

### Flexibility

Adapt to your needs:

- Multiple sale mechanisms
- Configurable parameters
- Custom compliance rules
- Branded experiences

### Support

Hands-on assistance:

- Pre-sale planning
- Launch-day support
- Post-sale operations
- Ongoing partnership

## Comparison

### Tally vs. Building In-House

| Factor | Tally | In-House |
|--------|-------|----------|
| Time to market | Weeks | Months |
| Development cost | Included | Significant |
| Audit cost | Included | $50k-200k+ |
| Compliance expertise | Included | Build or hire |
| Support | Dedicated team | Internal resources |
| Post-sale tools | Integrated | Separate projects |

### Tally vs. Other Platforms

<<TODO: Add competitive differentiation without naming specific competitors>>

## Success Metrics

Projects using Tally achieve:

<<TODO: Add specific metrics on successful sales, funds raised, participant counts, etc.>>

## Get Started

- [Benefits for Projects](for-projects.md) - Detailed project benefits
- [Benefits for Participants](for-participants.md) - Detailed participant benefits
- [Talk to our team](http://tally.xyz/contact) - Discuss your sale
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